Trackwill is a smart tracker for arbitrageurs. The task was quite simple: the client needed a landing with a maximally ascetic design, which displays the tracker interior interface and describes all its capabilities.
The logotype has been developed from the logic of the product: tracker->graph ->fit a pie diagram in the letter “a”. According to our idea, it was decided to separate the screens from each other quite rigidly, so that the different sides of the product were distinguished as much as possible. Simple, but eye-catching icons in pleasant colors have been drawn up. After some consideration, we’ve decided to use ovals as dividers, since the entire brand style is quite smooth. The internal part of the tracker has been thought over in a proper way, for it to be more convenient for the users.
Additionally, we have created layout posts for Instagram, business cards, full corporate identity with their merchandise.